The Donaldson Group took home three awards at this year’s Fife Business Awards – Community Partnership; Creativity & Innovation; and Marketing Award.
The Fife Business Awards took place on Friday 27th May at the Old Course Hotel in St Andrews and recognises the best of Fife Businesses and on this occasion, their resilience over the last 2 years.
Community Partnership Award
This Award recognises a business that has had a successful partnership with a local charity or community project in Fife in the last two years, in which its involvement is contributing to the charity’s success.
Donaldson Group won this award as a result of its charity partnership with Maggie’s which included raising over £53,000 over a 12-18month period, working with Maggie’s to develop a calendar of fundraising events to engage with our colleagues across the UK, and our donations to local foodbanks at Christmas.
Creativity & Innovation
This is awarded to a business that demonstrates a constant focus on innovation to deliver better performance and outcomes. Donaldson Group was awarded this based on its work on Continuous Improvement across the Group – empowering everyone to positively challenge the way we do things, eliminate waste and become as efficient as we can be.
Marketing Award
This award recognises a business who is able to demonstrate tangible marketing successes in the last two years. This was awarded to the Donaldson Group as a result of its successful marketing campaign for its TC4U brand, of which this success has since persuaded other businesses within the Group to invest in pay per click marketing campaigns and has shown that experimenting with new strategies can pay off and bring increased revenue.
Mike Donaldson, Executive Chairman of the Donaldson Group, commented, “It’s an honour to be recognised amongst a strong line-up of successful Fife businesses for these three awards. As a 162-year-old, sixth generation family business, we know that we couldn’t have achieved this without our fantastic family of 1600+ colleagues throughout the Group, especially over the last 2 years. As One Donaldson Family, these awards are a testament to our colleagues’ hard work and their commitment to our values and so I would like to thank them for their continued support and dedication.”